Subtitling. Language learners’ needs vs. audiovisual market needs

In the context of globalisation, the question of audiovisual translation (AVT), generally taken to mean dubbing and/or subtitling, is fundamental for linguistic education and responds to new multicultural needs with reference to Europe and, more extensively, to the international world. The amazingly powerful role played by TV, cinema, video and DVD viewing in the twentieth century has brought about an upsurge of academic interest in multimedia translation, which is moving into the twenty-first century with renewed vigour.